Prowly
Prowly helps businesses manage their public relations easily.
Overview
Prowly is a PR software platform designed for businesses that want to streamline their public relations efforts. With its user-friendly features, Prowly allows companies to manage their media contacts, create and distribute press releases, and track media coverage efficiently. This platform is especially beneficial for small to medium-sized businesses that may not have a dedicated PR team.
Pricing
| Plan | Price | Description |
|---|---|---|
| Basic Annual | Starting at $258.00 (2 Users Per Year) | For individuals looking to strengthen PR efforts by finding contacts, sending pitches, and monitoring the media. |
| Basic Monthly | Starting at $369.00 (2 Users Per Month) | For individuals looking to strengthen PR efforts by finding contacts, sending pitches, and monitoring the media. |
| Pro Annual | Starting at $416.00 (10 Users Per Month) | For agencies and in-house teams with multiple projects, seeking complete workflow access and more resources. |
| Pro Monthly | Starting at $589.00 (6 Users Per Month) | For agencies and in-house teams with multiple projects, seeking complete workflow access and more resources. |
Key features
Media Database
A comprehensive media database helps you find the right journalists and bloggers for your industry.
Press Release Distribution
Easily create and distribute press releases with a few clicks to reach your audience effectively.
Campaign Tracking
Monitor the success of your PR campaigns with detailed analytics and reports.
Customizable Profiles
Build and maintain custom profiles for your press releases to match your brand’s style.
Email Pitching
Send personalized pitches directly from the platform to your selected media contacts.
Newsroom Creation
Create a professional newsroom to showcase your latest news and updates.
Collaboration Tools
Work with your team seamlessly using built-in collaboration features.
Social Media Monitoring
Keep track of social media mentions and engage with your audience effectively.
Pros & Cons
Pros
- User-Friendly
- Comprehensive Tools
- Excellent Support
- Affordable Pricing
- Regular Updates
Cons
- Limited Customization
- Learning Curve
- Fewer Integrations
- Basic Reporting
- Geographical Limitations
Feature Ratings
Based on real user reviews, here's how users rate different features of this product.
Database
As reported in 54 Prowly reviews. Provides tools to help identify and house media oppurtunties and potential influencers.
Based on 54 reviewsAllows users to manage campaigns, as well and media opportunities and influencer information. This feature was mentioned in 54 Prowly reviews.
Based on 54 reviewsProvides a centralized hub for all media opportunities and current news regarding relevant influencers. This feature was mentioned in 50 Prowly reviews.
Based on 50 reviewsOutreach
As reported in 53 Prowly reviews. Gives visability into multiple media channels, allowing for optimal media exposure.
Based on 53 reviewsBased on 10 Prowly reviews. Helps the public relations process with planning tools to capatilize on media opportunities.
Based on 10 reviewsProvides tools that help engage influencers and increase media contacts. 45 reviewers of Prowly have provided feedback on this feature.
Based on 45 reviewsReporting
Provides analysis on media and influencer contacts, as well as the effectiveness of each action.
Helps respond to media inquires through automation features. 47 reviewers of Prowly have provided feedback on this feature.
Based on 47 reviewsAs reported in 49 Prowly reviews. Measures the full impact of campaigns, as well as each individual influencer and media opportunity.
Based on 49 reviewsEnables users to search media channels for specific keywords, brand mentions, or topics
Allows users to create custom feeds and/or receive real-time alerts for relevant media mentions
Allows users to build custom reports that can be shared with clients and stakeholders
Provides dashboards for quick visualizations of relevant media coverage and analytics
User Rights/Roles
Helps establish a permissions workflow, allowing and restricting access to different company materials. 40 reviewers of Prowly have provided feedback on this feature.
Based on 40 reviewsBased on 48 Prowly reviews. Gives visability and allows team members to communicate effectively and collaboratively.
Based on 48 reviewsGrammar
Evaulates emotional tone of words written.
Ensures sentences are formatted properly.
Formatting
Finds and formats citations for works mentioned.
Content
Recommends ideas for topics based on the content written.
Generates sentences, paragraphs, or papers based on sample text or a topic.
Product Type
Application is available as a standlone product.
Content Distribution
As reported in 12 Prowly reviews. Press releases are distributed to multiple media outlets and online channels
Based on 12 reviewsTools for filtering a searchable database of relevant media contacts 12 reviewers of Prowly have provided feedback on this feature.
Based on 12 reviewsAbility to share press releases via email and/or social media
Measure and report on campaign results such as views and clicks This feature was mentioned in 12 Prowly reviews.
Based on 12 reviewsContent Creation
Tools for uploading, creating, and designing a press release 13 reviewers of Prowly have provided feedback on this feature.
Based on 13 reviewsAbility to embed videos, photos, or other rich media in a press release This feature was mentioned in 12 Prowly reviews.
Based on 12 reviewsAllows for creation of a branded online newsroom 11 reviewers of Prowly have provided feedback on this feature.
Based on 11 reviewsAs reported in 10 Prowly reviews. Press releases are optimized for SEO
Based on 10 reviewsContact Management
Provides a searchable database of potential PR leads and industry-relevant media contacts
Allows users to manage, sort, filter, and update contact records
Records and consolidates all conversations and interactions with PR contacts
Allows users to create and segment distribution lists to deliver PR content to the appropriate contacts
PR Management
Provides one or more channels for communicating with media influencers and stakeholders
Allows users to create, manage, and distribute PR campaigns
Measures and reports on contact engagement with PR content
Provides reports on the effectiveness of PR campaigns
Workflow Automation
Automatically generates a score for each contact based on their previous engagement with PR content
Provides email templates and/or tools for customizing PR pitches
Allows users to schedule PR campaigns to be distributed at a later date or time
Automates reminders and follow-up communication to contacts who haven’t engaged with content
Media Channels
Monitors broadcast media such as television and radio news
Monitors print media such as newspapers and magazines
Monitors online media such as blogs, websites, and social media
Geographic Coverage
Monitors media channels at the local level
Monitors media channels at the national level
Monitors international news coverage
Monitoring & Listening
Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.
Identifies who is talking about your brand along with their influence over social communities.
Monitors social media channels for brand mentions and reports on the quality and quantity of conversations about a brand or product.
Provides features for monitoring multiple keywords, topics, or hashtags, with the ability to increase the number of terms being tracked.
Allows users to monitor conversations about competitors and measure performance against them.
Data Management & Analysis
Determines whether mentions of your brand are positive, negative or neutral.
Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.
Self-monitors important metrics and sends notifications to users in-app or through email, text message or otherwise.
Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group social listening data.
Management
Organize and manage digital assets.
Creates a themed newsroom that aligns with a brand's image.
Offers a white labeling service to customize platform branding.
Explains the key information about a business readily packaged for media teams to reference.
Organize and manage contact lists.
Distribution & Reporting
Allows content to be directly shared to multiple social platforms.
Reports on key content and visitor metrics.
Publish press releases and newstories
Automates the release of scheduled content.
Provides features to track mentions, tag and sort digital events.
Generative AI
Allows users to generate text based on a text prompt.
Condenses long documents or text into a brief summary.
Allows users to generate text based on a text prompt.
Condenses long documents or text into a brief summary.
Allows users to generate text based on a text prompt.
Condenses long documents or text into a brief summary.
Rating Distribution
Screenshots
User Reviews
View all reviews on G2Solid Software that makes a splash
What do you like best about Prowly?
As a startup, the idea of going to a PR firm seemed daunting and expensive. With Prowly, we are able to easily draft press releases and communicate with a database of contacts. Standing up our newsroom was very easy!
What do you dislike about Prowly?
Could have more categories of influencers/contacts in our sector.
What problems is Prowly solving and how is that benefiting you?
We are able to get Press Releases out with ease. We are still in the early stages but excited to see momentum build.
A Budget-Friendly PR Solution with Room for Improvement
What do you like best about Prowly?
As a user of Prowly, I found it to be a cost-effective PR tool that caters to businesses on a budget. The pricing and ease of use were the standout features that attracted me to this platform. However, there are areas for improvement that could elevate its perform...
Look like Made for my PR Newsroom
What do you like best about Prowly?
It's Come with fullfil Every PR Features. It's help me to distribute my PR without any Hassles on 159+ media outlets. Large database of Journalists, Media house and media outlets.
My professional Experience of Prowly to Create A Newsroom and Grab Journalist Data ...
It's Prowly For Me
What do you like best about Prowly?
Prowly is user friendly and has great guidence for small business owners that may not be PR and Comms pros. The templates and guidence is unmatched.
What do you dislike about Prowly?
There is only 1 techie type thing that I have not quite figured out but they hav...
Prowly significantly reduced redundancy in my PR stack
What do you like best about Prowly?
Prowly's ease of use is unmatched. From prospecting, to campaign setup, to tracking analytics - Prowly makes it much easier for me to do my job. On top of that, Prowly solved a huge redundancy problem in my PR stack, taking me from navigating through many tools to...
Company Information
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FAQ
Here are some frequently asked questions about Prowly.
Prowly is a PR software that helps businesses manage their public relations activities.
Small to medium-sized businesses, PR professionals, and marketers can all benefit from Prowly.
Yes, Prowly is designed to be user-friendly, even for those with little experience in PR.
Yes, Prowly provides analytics and reporting features to help you track the success of your campaigns.
You can create and distribute any type of press release related to your business or organization.
Yes, Prowly offers responsive customer support to assist users with any issues.
Yes, Prowly allows you to create a professional newsroom for your latest news and releases.
Yes, Prowly offers a free trial for new users to explore its features before committing.
